Care for the Planet
Self.
Care for the Planet by
taking care of the Self.
IIT Delhi - December 2023
Capstone • UI/UX Case Study
One Health
Why am I doing this?
Fact
The longer fruit is left on the earth, the more nutrients it soaks and the healthier it is. Hence, it is more nourishing and tastes better.
Shop from local Producers near you
Winter special
Fibre &
Anti- oxidants
Carrots
Source a seasonal cookbook
Nov 24 - Dec 24
Daily
Overview
Starting June 2023, I pursued a 6 month course at IIT Delhi, under the guidance of Prof. Dr. Sumer Singh with lectures from leading professionals from various fields.
As a part of the course, I undertook this project as my capstone with the objective of creating a product that can help people integrate better life choices and enjoy holistic health which invariably would make their lives more sustainable too.
My intentions to design for better lives & better planet were highly appreciated and I was nudged to share this concept with the FITT-IITD Hackathon, in hopes of raising funds and I plan to do the same in the coming months.
Project Type
Capstone Project for 'Product Innovation & Design Thinking For Business Growth' Programme at IIT Delhi
Timeline
3 Months
Tools
Figma
THE CONTEXT
The Scarcity of one true resource - Our Health
The Scarcity of one true resource - Our Health
Does convenience ensure wellbeing?
Human are unhealthier than ever. Be it their food choices, their lack of movement, mental health issues exponentially rising despite the rapid advancement in technology and healthcare.
61%
of adults reporting feeling lonely at least some of the time.
13%
of the global population was obese with rates continuing to rise.
$1 Trillion
is annually lost in productivity caused due to stress by the global economy
Statistics from WHO 2020 report
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We measure the rate at which society is transforming & human activities by the monetary economy, regardless of ensuing quality of life.
THE DISCONNECT
The One Connection
All economic and social progress ultimately depends on the environment.
The impacts of climate change on Earth directly or indirectly threaten our well-being, especially for those most vulnerable. The ecosystem and our health are inextricably intertwined.
By Caring for self we inevitably end up caring for the environment.
We are not separate from the Earth, We are the earth.
THE RECOGNITION
What is Good for you, is Good for the Planet
What is Good for you, is Good for the Planet
Our Health is One
Motto
Image
THE PROBLEM
The Celebrated Addiction!
The Celebrated Addiction!
How did we get here?
Global consumption is unevenly distributed, favours only a few & is highly inefficient.
Ecological footprint is a great tool to assess our pressure on the planet. The wealthier the people, the bigger the carbon footprint.
17% of the world’s population, consumes 80% of the worlds resources.
THE CHALLENGE
Stats on Users
Video Loop
Who is in need & Why?
This 17% an Unhealthy imbalance in the harmony of The Earth and continues to remain Unhealthy & Unhappy themselves. Only if this percentage can wake up to their actions, health can be restored.
Rakshit is a highly educated, married individual who resides with family. Rakshit is waking up to his unhealthy habits due to work burnouts and stress. He is also concerned about his health as he now gets older and is willing to take initiatives. Rakshit, though aware of his unsustainable lifestyle, fails to find ways to incorporate new habits.
Rakshit Kumar
Age: 36
VP @ JP Morgan
MBA
60-70 Lpm
Mumbail
PROFILE
Health
Security
Buying a house
GOALS
Unaware of initatives
Unhealthy Lifestyle
Health concerns
Work-Stress
PAIN POINTS
Sujata is a millennial, working, confident girl who lives in a city and is mindlessly involved in an unhealthy lifestyle. She finds herself interested in sustainability but is unaware of what actions to take and finds it hard to commit to certain habit changes. She feels lonely at times and is worries about her health but loves to splurge on Outings.
Sujata Adhikari
Age: 27
Marketing
Graduate
15 Lpm
Gurgaon
PROFILE
Community
Security
Luxury
A good time
GOALS
Loneliness
Lack of awareness
Health concerns
PAIN POINTS
Users Personas
Image
The Shallow Market of Health
Health is a state of complete physical, mental, and social well-being and not merely the absence of disease or infirmity.
There is clearly a lack of products in the market that offer a holistic take on health.
Cure > Prevention: Most products revolve around cure and not prevention.
Looking > Feeling: Health is narrowed down to Looking and Feeling more than Being
Wellbeing is not assured: Solutions are not holistic, hence No emphasis on connection
Existing Apps & market
Image
People might not care about the Planet, but they do care about their own Health and are willing to take action as well as pay if they have to, to feel better.
KEY INSIGHT
THE METHODOLOGY
Noticing begets Awareness begets Change!
Noticing begets Awareness begets Change!
Make people more aware of their unhealthy life choices, it’s affects and also allow them to make conscious efforts to change the same in an interactive, fun way which also helps them contribute to the environment.
North Star Vision
Create Awareness
Rista as a solution is precisely manufactured with an
Change Habits
Rista as a solution is precisely manufactured with an
Take Responsibility
Rista as a solution is precisely manufactured with an
Vision & Inspiration
Image
Health is the foundational block of life and needs to be incorporated as a way of being and not just a cure.
I thought of doing it by optimising the Dopamine rush through - Setting healthy goals and achieving them!!
Creating simple everyday initiatives for the user which are good for the user’s holistic health and also benefit the environment
Get the right Dopamine!
Understanding Need
Image
Overall User journey & Goal
Image
Information architecture
Image
THE SOLUTION
Tech that Serves!
Tech that Serves!
Switching from tech that creates value by extracting attention, to tech that creates value by promoting Presence.
A product that can help integrate better life choices in the day to day.
Good for you ~ Good for Earth
Personalise your
Experience
Personalise your
Experience
Simply
Wholesome
Initiatives
Simply
Wholesome
Initiatives
Set
Holistic Goals
Set
Holistic Goals
Mark your
Milestones
Mark your
Milestones
Role &
Initiative
Role &
Initiative
Reclaiming
Health
Reclaiming
Health
Good for you ~ Good for earth
SCOPE FOR THE FUTURE
In the larger context - Design for the System
In the larger Context - Design for the System
The 20 year Roadmap
It is important to point this toolkit at ethical concerns, addressing systematic change within complex systems, and broader societal & environmental outcomes.
With the advancement in data science and technologies, we should be able to study the patterns of consumption not just production, through data in the future. And that shall allow the government to come up with new limits and protocols for optimum consumption strategies.
Homes
Healthy Conscious Homes
10 Years
Individuals
Healthy Conscious Individuals
5 Years
Communities
Healthy Conscious Communities
20 Years
20 year vision
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Your Sustainability Advocate!
I see a scope in the future where we will taxed on the basis of the energy we use ans sustainability advocates will become a must. The solution is:
A consumption Tracking Device for smart Homes!
Concept Poster
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UP NEXT :
Sorting out Supply chain & Stock management
Inventory management system • Enterprise SaaS Product Design
It's nice to have you here! 🦚
This is my digital heartspace where you may explore my work to see how I'm making a living, dive deeper into my knacks to see how I'm living a making, check out what I'm upto & learn more about me or read my CV for a glance at my professional life. But whatever you do, know that only love surrounds you!! :)
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